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How to Think Like an eBay PowerSeller.
So what’s a PowerSeller? PowerSellers are the people on eBay
who’ve made it, recognisable by the little ‘PowerSeller’
badge next to their name. You’ve probably seen these people
around – and to succeed on eBay, you want to think the way
they do.
How Do People Get the Right to Call Themselves PowerSellers?
eBay gets to decide who can be a PowerSeller and who can’t,
and they have strict requirements. To get in at the minimum PowerSeller
level, you must have a feedback rating of at least 100 (minimum
98% positive) and sell at least $1,000 worth of items every month
for three months in a row. There are different levels of PowerSeller
membership as you sell items of greater value: $1,000 total is bronze,
$3,000 is silver, $10,000 is gold, $25,000 is platinum and $125,000
is titanium.
If PowerSellers ever fail to meet the required amount of sales,
or their feedback falls below 98% positive, then they lose their
PowerSeller status. In short, the only people who get to be PowerSellers
on eBay are the people who have been successful for a good while,
and are on track to stay that way.
The Shop and the Marketplace.
This is the most important part of understanding how PowerSellers
think. They don’t see what they’re doing as being some
random bazaar, or a hobby – instead, they see themselves as
a business.
Put it like this. If you run a stall in a marketplace, the chances
are that you have a general area of business, but you mostly just
sell whatever you can get your hands on that week. If your dodgy
buddy got his hands of a job lot of something at a discount, then
that’s what you’ll be selling. This might be fun –
and when you have a good week, you’ll have a really good week
– but it’s no way to run a real business in the long-term.
PowerSellers think far more like shops. They sell the same things
again and again, every week – regular stock for regular customers.
They do ‘boring’ business things like keep inventories
and budgets. They know what they’re going to be selling, how
much they buy it for and how much they expect to sell for. Just
like a real shop, there can be hard times sometimes, but their income
is stable and their business can grow slowly.
The best advice I can give you on thinking like a PowerSeller is
this: don’t take long-term risks for short-term gain. Look
after your reputation, manage your selling properly, provide good
customer service and the rewards will come to you in due course.
And you’ll get a little badge next to your name that makes
people trust you more!
One possibility that you might have realised so far is what eBay
can do for any other businesses you might have. Remember, millions
of people visit eBay every day – why keep everything separate
when you’re starting to tap into that kind of power?
For further reading check out Jim Wilson's Ebay Secrets
- Click Here
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